“Dr. Marina Martini, member of the board of the healthcare provider AMEOS from Zurich, gave a lecture on “Strategy and Corporate Development” at the Hochschule Fresenius in Cologne on June 17, 2019. Together with the students and Dr. Hüseyin Özdemir, Dean of Human Resources Management (M.A.), she discussed concepts of the AMEOS Group, leadership principles and challenges.
“If you want to grow fast, you have to be able to make decisions quickly” was a key message from Dr. Ing. Martini. Within the strategy process of the AMEOS Group, therefore, “strategic ambassadors” from all areas and levels of the company were selected who discussed the values of the AMEOS Group during so-called strategy days. AMEOS should therefore stand for: Exceptional, Human, Committed, Open and Social, as Dr. med. Martini explained. The decisions made in the company depend on these values and serve as a model for the entire staff.
Sometimes, however, decisions have to be made intuitively, such as when recruiting new employees, such as Drs. Martini performed. Through her years of experience in the company, she could decide after five minutes of a job interview for a leadership position, whether a candidate is suitable or not. The following assessment serves to objectively substantiate the subjective impression. She gave the students the opportunity to ask questions about the company during an interview – no matter what industry or position.
The students were also interested in the topic of digital change, as it has an impact on all parts of society. How does a healthcare provider who relies heavily on his staff use digital technologies? At first Dr. Martini referred to the strategy development of the AMEOS Group, which has undertaken comprehensive digitization measures by 2025, for example to facilitate online consultations or online appointments. Digitization and humanity, however, moved in a field of tension in the health service sector, the referee to concerns. Even a robot or the patient examination based on video chats are always dependent on the human component. However, the professional field of the doctor, who also has to deal with digital possibilities, is changing. One of them continues to play the biggest role: the ability to rely on common sense.” (Source: Hochschule Fresenius, Cologne)